swiss line
A blend of Swiss science and genuine glamour… what more could you ask for in an anti-aging skincare brand? Our precise formulations offer discerning women not only measurable results, but also luxurious rituals to last a lifetime. In skincare, luxury means, above and beyond anything else, visible results! But, the feeling of pure and unadulterated pleasure… from sensuous textures to pampering regimes – can’t be underestimated.
Swiss line has fashioned a new term to encompass its unique approach to skincare: glamscience. Meant to convey that the brand is serious enough to convince doctors, yet glamorous enough to seduce women.
With five consumer ranges to choose from – Cell Shock, Cell Shock White, Cell Shock Age Intelligence™ Force Vitale and Water Shock – Swiss line has something for everyone.
Jane Iredale
Iredale Mineral Cosmetics was inspired by founder Jane Iredale’s career in the film industry. Working with models and actresses, Jane saw first-hand the ill effects of conventional makeup and its ability to destroy self-confidence. In response, she introduced the first line of makeup with skin care benefits in 1994.
Mineral makeup pioneer Jane Iredale has been creating quality skincare makeup for face, eyes, lips, and cheeks for over 25 years. Her muti-tasking, versatile minerals are designed to finish and protect, with coverage and textures from sheer to full, luminescent to velvety.
Jane's success in reaching women of all ages and nationalities is based on the belief that true makeup artistry comes not from trying to make a face conform to the latest fashion trends, but from enhancing the wearer’s natural beauty and, as a result, allowing her personality to shine.